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  1. title: Stratégie de publication

  2. 

  3. > When Quartz launched, we were careful not to call it a website. The ambition extended well beyond that; our domain on the web was merely its first iteration. This raised a few eyebrows from people who rightly pointed to our, uhh, website, and it required some contortions of language. Quartz is…a business news outlet…organization…venture…brand…

  4. >

  5. > Well, that’s all true, but if I had to pick one description, it would be this: **Quartz is an API**.

  6. >

  7. > […]

  8. >

  9. > So when we say Quartz is an API, we don’t mean publish once and send it everywhere. We mean Quartz can go anywhere our readers are, in whatever form is appropriate.

  10. > 

  11. > <cite>*[“Quartz is an API”: The path ahead for the business site that’s reshaping digital news](http://www.niemanlab.org/2015/05/quartz-is-an-api-the-path-ahead-for-the-business-site-thats-reshaping-digital-news/)* ([cache](/david/cache/173a6dd61cce87627e53f155d25870a2/))</cite>

  12. 

  13. Faut-il aller dans les silos des utilisateurs pour leur montrer qu’une autre voie est possible ? Et contribuer ainsi au système… l’éternel tiraillement.