title: Écriture et longueur

> Received wisdom has it that writing online should be brief and chunky and approachable: make it short and to the point; divide all the writing up into coherent blocks that each focus on a certain topic; subheadings and lists help users scan; avoid the passive voice; write with a conversational tone, like you’re talking; no one has time to read.
> 
> <cite>*[The Web Is Read/Write](http://www.fullcreammilk.co.uk/speaking/readwrite/script.html)* ([cache](/david/cache/7fcf270a980babc2ac050f3e8a356af1/))</cite>

Je m’interroge beaucoup sur ces notions de taille et d’écriture en ce moment. Sur le format le mieux adapté pour partager et/ou pour échanger.

> The fundamental unit of the blog is not the blog post. The fundamental unit of the blog is the *stream*.
>
> And *this* is why blogging on Medium has felt unnatural. Despite the kick-ass world-class editor, the simple distribution model, the fantastic emails that give me kudos; despite recommends and notes and stats; despite knowing that my stories will look great on desktop and mobile, it’s not blogging. And that’s because I’m not building a stream, there’s nothing to push down. While I’m building a corpus of standalone stories, there’s no way to read them together and have that *stream* tell a story.
>
> <cite>*[Blogging on Medium](https://medium.com/inside/blogging-on-medium-95f1546bcd7d)* ([cache](/david/cache/bd5e547aab81d91df5fab387fb88107b/))</cite>

Ce dont je suis certain c’est de ne pas vouloir retomber dans du plus-que-quotidien. Mais peut-être que c’est déjà trop.