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il y a 4 ans
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  437. <h1>
  438. <span><a id="jumper" href="#jumpto" title="Un peu perdu ?">?</a></span>
  439. Why my book can be downloaded for free (archive)
  440. <time>Pour la pérennité des contenus liés. Non-indexé, retrait sur simple email.</time>
  441. </h1>
  442. <section>
  443. <article>
  444. <h3><a href="http://blog.plover.com/2014/12/01/">Source originale du contenu</a></h3>
  445. <p>People are frequently surprised that my book, <em><a href="http://hop.perl.plover.com">Higher-Order Perl</a></em>, is available as <a href="http://hop.perl.plover.com/book/">a free download from my web site</a>. They ask if it
  446. spoiled my sales, or if it was hard to convince the publisher. No and
  447. no.</p>
  448. <p>I sent the HOP proposal to five publishers, expecting that two or three would
  449. turn it down, and that I would pick from the remaining two or three,
  450. but somewhat to my dismay, all five offered to publish it, and I had
  451. to decide who.</p>
  452. <p>One of the five publishers was Morgan Kaufmann. I had never heard of
  453. Morgan Kaufmann, but one day around 2002 I was reading the web site of
  454. <a href="https://blogs.law.harvard.edu/philg/">Philip Greenspun</a>. Greenspun
  455. was incredibly grouchy. He found fault with everything. But he had
  456. nothing but praise for Morgan Kaufmann. I thought that if Morgan
  457. Kaufmann had pleased Greenspun, who was nearly impossible to please,
  458. then they must be really good, so I sent them the proposal. (They
  459. eventually published the book, and did a superb job; I have never
  460. regretted choosing them.)</p>
  461. <p>But not only Morgan Kaufmann but four other publishers had offered to
  462. publish the book. So I asked a number of people for advice. I
  463. happened to be in London one week and Greenspun was giving a talk
  464. there, which I went to see. After the talk I introduced myself and
  465. asked for his advice about picking the publisher.</p>
  466. <p>Greenspun reiterated his support for Morgan Kaufmann, but added that
  467. the publisher was not important. Instead, he said, I should make sure
  468. to negotiate permission to make the book available for free on my web
  469. site. He told me that compared with the effort that you put into the
  470. book, the money you get back is insignificant. So if you write a book
  471. it should not be because you want to make a lot of money from it but
  472. because you have an idea that you want to present to the world. And
  473. as an author, you owe it to yourself to get your idea in front of as
  474. many people as possible. By putting the book in your web site, you
  475. make it available to many people who would not otherwise have access
  476. to it: poor people, high school students, people in developing
  477. countries, and so on.</p>
  478. <p>I thought that Greenspun's idea made sense; I wanted my ideas about
  479. programming to get to as many people as possible. Also, demanding
  480. that I make the book available on my web site for free seemed like a
  481. good way to narrow down the five publishers to two or three.</p>
  482. <p>The first part of that plan worked out well. The second part not so
  483. well: all five publishers agreed. Some agreed reluctantly and some
  484. agreed willingly, but they all agreed. Eventually I had the book
  485. published by Morgan Kaufmann, and after a delay that seemed long at
  486. the time but in retrospect seems not so long, I put the book on my web
  487. site. It has been downloaded many times. (It's hard to say how many,
  488. since browsers often download just the portion of the PDF file that
  489. they need to display.)</p>
  490. <p>Would the book have made more money if it were not available as a free
  491. download? We can't know for sure, but I don't think so. The book has
  492. always sold well, and has made a significant amount of money for me
  493. and for Morgan Kaufmann. The amount I made is small compared to the
  494. amount of work I had to put in, just as Greenspun said, but it was
  495. nothing to sneeze at either. Even now, ten years later, it is still
  496. selling and I still get a royalty check every six months. For my book
  497. to have lasted ten years is extremely rare. Most computer books
  498. disappear without a trace after six months.</p>
  499. <p>Part of this is that it's an unusually good book. But I think the
  500. longevity is partly because it is available as a free
  501. download. Imagine that person A asks a question on an Internet forum,
  502. and person B says that HOP has a section that could help with the
  503. question. If B wants to follow up, they now must find a copy of HOP.
  504. If the book is out of print, this can be difficult. It may not be in
  505. the library; it almost certainly isn't in the bookstore. Used copies
  506. may be available, but you have to order them and have them shipped,
  507. and if you don't like it once it arrives, you are stuck with it. The
  508. barrier is just too high to be convenient. But since HOP is available
  509. on my web site, A can include a link, or B can find it with an easy
  510. web search. The barrier is gone! And now I have another reader who
  511. might mention it to someone else, and they might even buy a copy.
  512. Instead of drifting away into obscurity, HOP is a book that people can
  513. recommend over and over.</p>
  514. <p>So my conclusion is, Greenspun's advice was exactly correct. As an
  515. author, you owe it to yourself to make your book available to as many
  516. people as possible. And the publisher may agree, so be sure to ask.</p>
  517. <p>[ Addendum: Some people are just getting the news, but the book was published in 2005, and has been available as a free download since 2008. ]</p>
  518. </article>
  519. </section>
  520. <nav id="jumpto">
  521. <p>
  522. <a href="/david/blog/">Accueil du blog</a> |
  523. <a href="http://blog.plover.com/2014/12/01/">Source originale</a> |
  524. <a href="/david/stream/2019/">Accueil du flux</a>
  525. </p>
  526. </nav>
  527. <footer>
  528. <div>
  529. <img src="/static/david/david-larlet-avatar.jpg" loading="lazy" class="avatar" width="200" height="200">
  530. <p>
  531. Bonjour/Hi!
  532. Je suis <a href="/david/" title="Profil public">David&nbsp;Larlet</a>, je vis actuellement à Montréal et j’alimente cet espace depuis 15 ans. <br>
  533. Si tu as apprécié cette lecture, n’hésite pas à poursuivre ton exploration. Par exemple via les <a href="/david/blog/" title="Expériences bienveillantes">réflexions bimestrielles</a>, la <a href="/david/stream/2019/" title="Pensées (dés)articulées">veille hebdomadaire</a> ou en t’abonnant au <a href="/david/log/" title="S’abonner aux publications via RSS">flux RSS</a> (<a href="/david/blog/2019/flux-rss/" title="Tiens c’est quoi un flux RSS ?">so 2005</a>).
  534. </p>
  535. <p>
  536. Je m’intéresse à la place que je peux avoir dans ce monde. En tant qu’humain, en tant que membre d’une famille et en tant qu’associé d’une coopérative. De temps en temps, je fais aussi des <a href="https://github.com/davidbgk" title="Principalement sur Github mais aussi ailleurs">trucs techniques</a>. Et encore plus rarement, <a href="/david/talks/" title="En ce moment je laisse plutôt la place aux autres">j’en parle</a>.
  537. </p>
  538. <p>
  539. Voici quelques articles choisis :
  540. <a href="/david/blog/2019/faire-equipe/" title="Accéder à l’article complet">Faire équipe</a>,
  541. <a href="/david/blog/2018/bivouac-automnal/" title="Accéder à l’article complet">Bivouac automnal</a>,
  542. <a href="/david/blog/2018/commodite-effondrement/" title="Accéder à l’article complet">Commodité et effondrement</a>,
  543. <a href="/david/blog/2017/donnees-communs/" title="Accéder à l’article complet">Des données aux communs</a>,
  544. <a href="/david/blog/2016/accompagner-enfant/" title="Accéder à l’article complet">Accompagner un enfant</a>,
  545. <a href="/david/blog/2016/senior-developer/" title="Accéder à l’article complet">Senior developer</a>,
  546. <a href="/david/blog/2016/illusion-sociale/" title="Accéder à l’article complet">L’illusion sociale</a>,
  547. <a href="/david/blog/2016/instantane-scopyleft/" title="Accéder à l’article complet">Instantané Scopyleft</a>,
  548. <a href="/david/blog/2016/enseigner-web/" title="Accéder à l’article complet">Enseigner le Web</a>,
  549. <a href="/david/blog/2016/simplicite-defaut/" title="Accéder à l’article complet">Simplicité par défaut</a>,
  550. <a href="/david/blog/2016/minimalisme-esthetique/" title="Accéder à l’article complet">Minimalisme et esthétique</a>,
  551. <a href="/david/blog/2014/un-web-omni-present/" title="Accéder à l’article complet">Un web omni-présent</a>,
  552. <a href="/david/blog/2014/manifeste-developpeur/" title="Accéder à l’article complet">Manifeste de développeur</a>,
  553. <a href="/david/blog/2013/confort-convivialite/" title="Accéder à l’article complet">Confort et convivialité</a>,
  554. <a href="/david/blog/2013/testament-numerique/" title="Accéder à l’article complet">Testament numérique</a>,
  555. et <a href="/david/blog/" title="Accéder aux archives">bien d’autres…</a>
  556. </p>
  557. <p>
  558. On peut <a href="mailto:david%40larlet.fr" title="Envoyer un courriel">échanger par courriel</a>. Si éventuellement tu souhaites que l’on travaille ensemble, tu devrais commencer par consulter le <a href="http://larlet.com">profil dédié à mon activité professionnelle</a> et/ou contacter directement <a href="http://scopyleft.fr/">scopyleft</a>, la <abbr title="Société coopérative et participative">SCOP</abbr> dont je fais partie depuis six ans. Je recommande au préalable de lire <a href="/david/blog/2018/cout-site/" title="Attention ce qui va suivre peut vous choquer">combien coûte un site</a> et pourquoi je suis plutôt favorable à une <a href="/david/pro/devis/" title="Discutons-en !">non-demande de devis</a>.
  559. </p>
  560. <p>
  561. Je ne traque pas ta navigation mais mon
  562. <abbr title="Alwaysdata, 62 rue Tiquetonne 75002 Paris, +33.184162340">hébergeur</abbr>
  563. conserve des logs d’accès.
  564. </p>
  565. </div>
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